Vireo Analytics compared
How Vireo stacks up against 15 other analytics tools for WordPress sites, with every competitor claim linked to the page we read it on. Each comparison says where the other tool is ahead too.
| Tool | Where visitor data is kept | Counts without cookies | Imports Google Analytics 4 history | Search Console searches | Real-time visitors | Store revenue by source | Cheapest paid plan |
|---|---|---|---|---|---|---|---|
| Vireo Analytics | Your WordPress database | Free | Free, through the Analytics Data API | Free, per post | Pro | Pro, WooCommerce, EDD, FluentCart, Freemius | Pro, 1 site: $60 first year, then $100 |
| MonsterInsights | Google Analytics 4 | GA4 sets cookies | Reads GA4 directly | Paid, top keywords | Paid | Paid, Pro and up | Plus, 1 site: $99.50, then $199 |
| ExactMetrics | Google Analytics 4 | GA4 sets cookies | Reads GA4 directly | Paid, top keywords | Paid | Paid, Pro and up | Plus, 1 site: $99.50, then $199 |
| Analytify | Google Analytics 4 | GA4 sets cookies | Reads GA4 directly | Free, top queries | Paid | Paid, WooCommerce and EDD | StartUp, 2 sites: $99 |
| Independent Analytics | Your WordPress database | Free | No | Not listed | Paid | Paid, five store plugins | Standard, 1 site: $49 |
| Burst Statistics | Your WordPress database | Optional cookieless mode | Paid, from a CSV export | On the dashboard | Free | Paid, Business plan, WooCommerce | Creator, 1 site: €43.61 |
| Koko Analytics | Your WordPress database | Free, cookies optional | Not listed | Not listed | Not listed | Not listed | Single, 1 site: €59 |
| SlimStat Analytics | Your WordPress database, or an external one in Pro | Free | Not listed | Not listed | Free access log, paid live chart | Not listed | Pro, 1 site: $39 |
| WP Statistics | Your WordPress database | Free | Not listed | Paid, Marketing add-on | Online users free, live feed paid | Not listed | Premium, 1 site: $119 |
| Matomo | Your WordPress database | Cookies by default; can be turned off | Free, from Google Analytics | Paid plugin | Free | Free, WooCommerce, EDD, MemberPress | No paid plan of its own |
| Site Kit by Google | Google Analytics 4 | GA4 sets cookies | Reads GA4 directly | Free | Not listed | Not listed | No paid plan of its own |
| Jetpack Stats | WordPress.com | Not listed | Not listed | Not listed | Yes | Not listed | Paid Stats, 10,000 views a month: $8.33 a month, billed yearly |
| Plausible Analytics | Plausible's servers | Yes | Yes | Yes | Yes | Business plan | Starter, 1 site, 10k pageviews: $108 a year |
| Fathom Analytics | Fathom's servers, EU traffic in the EU | Yes | Yes | Yes | Not listed | Event values | Smallest plan, 50 sites, 100k pageviews: $15 a month |
| Simple Analytics | Their servers, in the Netherlands | Yes | Yes | Not listed | Not listed | Not listed | Paid, 100k pageviews, 1 user: €20 a month |
| Statable | Statable's servers, in the Netherlands | Yes | Yes | Yes | Yes | Not listed | 10K, Unlimited sites, 10,000 pageviews: $9 a month |
Not listed means we didn’t find the feature on that tool’s pricing page, feature pages, docs or WordPress.org readme in October 2026. Each comparison page links its sources and covers 19 features. Vireo’s column is the released free plugin, version 0.23.0, and Vireo Pro.
Self-hosted WordPress plugins
These count in your own WordPress database, like Vireo.
Vireo vs Independent Analytics
Independent Analytics is the better pick if you want a low yearly price with renewals that don't go up, and you don't need to bring history from another tool.
Vireo vs Burst Statistics
Burst Statistics is the better pick if you want real-time visitors and goals without paying, or a free trial of the paid plan first.
Vireo vs Koko Analytics
Koko Analytics is the better pick if you only need pageviews, visitors and referrers, from a smaller script.
Vireo vs SlimStat Analytics
SlimStat Analytics is the better pick if you want to read individual visits in a full access log, or need heatmaps.
Vireo vs WP Statistics
WP Statistics is the better pick if you want a visitor journey page in a free plugin, or direct integrations with CookieYes, Real Cookie Banner or Borlabs Cookie.
Vireo vs Matomo
Matomo is the better pick if you need segments, visitor profiles, a tag manager or session recordings, and your server can carry the load.
Google Analytics plugins
These show your Google Analytics 4 numbers inside WordPress. The data stays with Google.
Vireo vs MonsterInsights
MonsterInsights is the better pick if you run paid ads and want conversions sent to each ad network, or you want heatmaps and surveys in the same plugin.
Vireo vs ExactMetrics
ExactMetrics is the better pick if you want GA4 kept as your source of truth, with ad conversion tracking and multisite support.
Vireo vs Analytify
Analytify is the better pick if you want GA4 reports in WordPress and a one-off lifetime licence for unlimited sites.
Vireo vs Site Kit by Google
Site Kit by Google is the better pick if you mostly want Google's own tools, AdSense included, in one free dashboard.
Hosted analytics services
These count on their own servers and show the numbers in their own dashboard.
Vireo vs Jetpack Stats
Jetpack Stats is the better pick if you run a personal blog and want likes, comments and subscribers next to your views, with a mobile app.
Vireo vs Plausible Analytics
Plausible Analytics is the better pick if you run many sites that aren't WordPress and want nothing running on your own server.
Vireo vs Fathom Analytics
Fathom Analytics is the better pick if you run dozens of sites, WordPress or not, and want one hosted dashboard with every feature included.
Vireo vs Simple Analytics
Simple Analytics is the better pick if you want EU-hosted analytics run for you, and a month of history is enough on the free plan.
Vireo vs Statable
Statable is the better pick if you run several sites, WordPress or not, and want one hosted dashboard with every feature on every plan.
How we compared
Vireo’s side comes from the released plugins’ code and readmes, and lists only what’s shipped. For every other tool, we read its pricing page, feature pages, docs or WordPress.org readme in October 2026, and each cell links to the page it came from. Where a page doesn’t mention a feature, the table says so rather than guessing.
Two Vireo figures are measured. Its tracker and Core Web Vitals script come to 3.5 KB gzipped in the current release. On 14 October 2026 it wasn’t blocked by the EasyPrivacy or EasyList filter lists that most ad blockers use.
Moving from one of these tools? The switching guides say what comes across and what doesn’t.
Try Vireo next to what you use now
Vireo Analytics is free on WordPress.org and runs alongside your current analytics, so you can compare the numbers on your own site.
Get Vireo free on WordPress.org